Understanding your dashboard

The Overview page is designed to answer one question: what should I do next?

• ASO Health — a single 0–100 score with a breakdown, so you can see which part of your ASO is weakest.
• Since your last visit — keyword moves, competitor changes and funnel shifts worth knowing about.
• Game plan — the top few opportunities, each with an impact estimate and a concrete next step.
• KPIs — tracked keywords, top-10 count, and your funnel headline numbers.

Data loads progressively and refreshes in the background — a “Last updated” indicator shows when it last ran.